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At least 15 companies have pulled advertising from Fox News’ “The O’Reilly Factor” after revelations …
These Advertisers Are Fleeing Bill O’Reilly’s Show
The exodus follows reports that the Fox News personality sexually harassed female employees.
At least 15 companies have pulled advertising from Fox News’ “The O’Reilly Factor” after revelations that several women have accused host Bill O’Reilly of sexual harassment.
Following an explosive New York Times report that
O’Reilly and Fox News had paid around $13 million in settlements
addressing complaints brought by five of the conservative host’s
previous female colleagues, advertisers moved to remove their
commercials from the hit show. Among the first were automakers Mercedes-Benz and Hyundai.
The exodus continued Tuesday, with Mitsubishi Motors, T. Rowe Price, Wayfair, Bayer, Credit Karma and Lexus among those confirming to reporters that they had pulled advertising from O’Reilly’s show.
“The
allegations are disturbing and, given the importance of women in every
aspect of our business, we don’t feel this is a good environment in
which to advertise our products right now,” Mercedes-Benz spokeswoman
Donna Boland told CNN, which first reported the company’s decision to pull advertising on Monday.
Hyundai announced its decision late Monday night.
“As
a company we seek to partner with companies and programming that share
our values of inclusion and diversity,” a Hyundai spokesman said.
Emily Steel, an author of the Times’ investigation, reported Hyundai’s full statement on Twitter.
Fox
News is “working with [these advertisers] to address their current
concerns about the O’Reilly Factor,” Paul Rittenberg, the network’s
executive vice president of ad sales, said in a statement.
BuzzFeed News reached out to about 50 companies that advertise on “The
O’Reilly Factor” and confirmed Tuesday that automaker BMW, Sanofi
Consumer Healthcare and marketing company Constant Contact had pulled
commercials.
Drugmaker GlaxoSmithKline also told BuzzFeed that it has temporarily pulled advertising.
“We
are continually reviewing our advertising to ensure it is conducted in a
responsible manner aligned with our values,” a GSK spokesperson told BuzzFeed.
Insurance
company Allstate, the men’s clothing line Untuckit and pet food company
Ainsworth Pet Nutrition all confirmed Tuesday that they are withdrawing
commercials from the show, NBC News reported.
“Inclusivity
and support for women are important Allstate values,” Allstate
spokesman Justin Herndon told the network. “We are concerned about the
issues surrounding the program and we have suspended our advertising.”
Lexus
said in a statement: “We take our duties as a responsible advertiser
seriously and have been closely monitoring the situation involving ‘The
O’Reilly Factor.’ In response, we have asked our media-buying partners
to move all Lexus ad inventory out of the program.”
Credit
Karma spokesman Rick Chen said the company removed its ads from
O’Reilly’s show “in light of the recent concerning allegations.”
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