Any company or country that wants you to believe something that isn't true (including the U.S. government) can fake likes by using bots. Bots aren't cheap but once you hire bots to "Like " things for you the public can easily be fooled.
It's important to understand that the only way you are going to know for sure that the recorded "likes" are real at ANY article online is if you have actual commentary by a real person there too.
However, eventually bots will be able to fake that too unfortunately. So, how will anyone know then what is actually liked online and what isn't visited at all?
You won't at that point have any way to know at all which is why you cannot fully trust anything on the Internet and people that do often wind up with rifles at pizza places because of completely false articles about Hillary Clinton that they believed when there was no basis in fact at all.
To show you what a problem this is already over 50% of all online Traffic on earth are Bots.
To the best of my ability I write about my experience of the Universe Past, Present and Future
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